Jaguar Land Rover CEO hails end of bureaucracy

Alistair Weaver

By Alistair Weaver
22 July 2008
13:21


 

Spent last night in the company of David Smith, Jaguar Land Rover’s new CEO. He’s an amiable chap who was originally responsible for negotiating the deal that saw Ford sell the companies to Tata. Now gamekeeper turned poacher, he explained the how the bureaucracy of the Ford empire had been swept away. The board new consists of just three people. “We can make decisions in minutes that would have taken several meetings at Ford,” Smith told me. “This will mean we can bring vehicles to market faster.”


Sounds to me, like a much better way of running a car company.

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